

Wear Boomer Pride
Premium quality pieces, built to last. Discover timeless style that celebrates the authenticity of the Boomer generation.
Nuova Collezione - Gen X
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Unisex heavy blend zip hoodie
Regular price From €47,00 EURRegular priceUnit price / per -
Unisex Premium Sweatshirt
Regular price From €45,50 EURRegular priceUnit price / per -
Unisex classic tee
Regular price From €20,00 EURRegular priceUnit price / per -
Bucket Hat
Regular price €32,00 EURRegular priceUnit price / per
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The most loved products
Our garments are designed with the exclusive Heritage Blend method, to offer a style that always remains current and comfort designed for men over 50.
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Unisex fleece pullover
Regular price From €21,50 EURRegular priceUnit price / per -
Trucker Cap
Regular price €22,00 EURRegular priceUnit price / per -
Trucker Cap
Regular price €22,00 EURRegular priceUnit price / per -
Trucker Cap
Regular price €22,00 EURRegular priceUnit price / per -
T-shirt - Blue jean logo
Regular price €27,00 EURRegular priceUnit price / per -
T-shirt - Orange logo
Regular price €27,00 EURRegular priceUnit price / per -
T-shirt - White logo
Regular price €27,00 EURRegular priceUnit price / per -
T-shirt - Blue logo
Regular price €27,00 EURRegular priceUnit price / per -
Cuffed Beanie
Regular price €27,50 EURRegular priceUnit price / per -
Hat - Red logo
Regular price €28,00 EURRegular priceUnit price / per -
Hat - Light Grey logo
Regular price €28,00 EURRegular priceUnit price / per -
Hat - White logo
Regular price €28,00 EURRegular priceUnit price / per -
Hat - White & Red logo
Regular price €28,00 EURRegular priceUnit price / per -
Fisherman beanie
Regular price €30,00 EURRegular priceUnit price / per -
Organic Bucket Hat
Regular price €35,00 EURRegular priceUnit price / per -
All-Over Print Unisex Athletic Long Shorts
Regular price From €38,00 EURRegular priceUnit price / per -
Hoodie - Orange Logo
Regular price €42,50 EURRegular priceUnit price / per -
Hoodie - White & Orange Logo
Regular price €42,50 EURRegular priceUnit price / per -
Unisex heavy blend zip hoodie
Regular price From €47,50 EURRegular priceUnit price / per
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Collections
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Sweatshirts
Discover Proud to Be Boomer sweatshirts: soft, warm and classic style, perfect...
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Garments made to last, just like your values
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Timeless style
Stay elegant, without following passing fads.
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Perfect comfort
Each piece is designed to enhance the
male body over 50. -
Premium materials
High quality fabrics that last over time.
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